New Jersey sports betting customers have wagered more than $4 billion in 2019. And it didn’t take 12 months to do it.
The New Jersey Division of Gaming Enforcement (NJDGE) released November sports betting revenue figures earlier today, and the Garden State’s year to date handle is now at $4.02 billion.
Of course, this is just one highlight. New Jersey took in more than a half-billion ($562.6 million) in wagers for November, and that is a new record.
The majority of those bets, $486.7 million came via NJ sports betting apps.
The total number tops the previous mark of $488 million set in October.
Sports wagering revenue came in $32.9 million, which is a 54.8% year-over-year increase.
NJ sports betting, the bigger picture
Throughout 2019, the more established Nevada market has served as a measuring stick. So, exactly how impressive is the $562 million?
The Silver State will release its numbers later this month. However, there were $581 million in wagers in November 2018.
FanDuel leads the way, again
FanDuel Sportsbook, operating under the Meadowlands Racetrack license, once again led the way $14.8 million. That is a 111% year-over-year increase. Out of that number, $12.1 million came via mobile devices.
PointsBet NJ also operates under the Meadowlands license, but FanDuel accounts for the majority of the number.
Here is a breakdown of how all 10 NJ sports betting license holders fared for the month:
| Property (Online) | Online Revenue | Retail Revenue | November Total |
|---|---|---|---|
| Bally's (Caesars, 888) | $455,553 | $252,778 | $708,331 |
| Borgata (BetMGM, Borgata Sports) | $1,343,185 | $734,240 | $2,077,425 |
| Golden Nugget (BetAmerica, GN Online) | $163,863 | $91,692 | $255,555 |
| Hard Rock (Hard Rock online, Bet365 NJ, Unibet) | $517,252 | $19,837 | $537,089 |
| Harrah's | --- | $22,565 | $22,565 |
| Meadowlands (FanDuel, PointsBet) | $12,197,755 | $2,662,491 | $14,860,246 |
| Monmouth (William Hill, now Caesars), SugarHouse, TheScore Bet) | $1,861,355 | $664,468 | $2,525,823 |
| Caesars (Ocean Resort) | $2,054,925 | $492,357 | $2,547,282 |
| Resorts (DraftKings, Fox Bet, Resorts Online) | $9,129,854 | $51,278 | $9,181,132 |
| Tropicana (William Hill) | $71,706 | $108,392 | $9,181,132 |
| TOTAL | $27,795,448 | $5,100,098 | $32,895,546 |
NJ sports betting playing field growth
This time last year, there were only eight apps live. The number has more than doubled to 17. Plus, two of the products that were part of that initial launch group, BetStars NJ and PlayMGM, have since been rebranded to Fox Bet and BetMGM, respectively.
In terms of where NJ sports betting grows from here, the Super Bowl is less than two months away. So, November likely will not be the last time the words “record” and “New Jersey” are referenced together.